Sunday, May 31, 2009

Jury Retires to Back Bay

Also see: Slow Saturday Special: Richers' Retreat

All I want to say is I am so glad the elite crust was never hurt by the economic scandal while the rest of America suffers. Warms you right up, if you know what I mean.

"Jurys out; Owner pays homage to luxury hotels' locations in rebranding effort" by Katie Johnston Chase, Globe Staff | May 29, 2009

What's in a name change? For Jurys Boston Hotel, which officially becomes The Back Bay Hotel today, it's about highlighting its swanky location.

The hotel's parent company, Dublin-based Doyle Collection, formerly known as the Jurys Doyle Hotel Group, has launched a rebranding campaign for its 11 luxury hotels in England, Ireland, and the United States, remodeling many of them and changing their names to reflect their geographical location. At The Back Bay Hotel, which opened in 2004 in the former Boston police headquarters, improvements included $1 million for new flat-screen TVs, armoires, and coffee makers in the rooms, among other improvements.

Hey, wait a minute!

See: Don't Buy That New Flat-Screen TV

Yeah, THANKS for HELPING OUT when it comes to POISONING the ENVIRONMENT, richers!!!!

Also see: Wealthy Responsible For Global Warming

The changes won't affect the hotel's room rates, which range from $215 to $375 a night....

That's a WEEK'S PAY (for one of the few remaining good jobs) out here in sticksville!!!!

The hotel is weathering the storm....

Yeah, I'll bet they are at that price!

--more--"